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Category: Insights

product manager depicting innovation culture
April 13, 2024April 13, 2024Innovation Fundamentals

How to Create Innovation Culture? 5 Powerful strategies

Innovation drives business. It shapes futures. Yet, many companies struggle to cultivate it. Why? They misunderstand the essence of innovation. It begins […]

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Michael Skok
April 9, 2024April 9, 2024Insights from Great Minds

How to Create Products People Will Actually Buy?

Creating a product that resonates with consumers, solves a pressing problem, and stands out in a crowded market is a formidable challenge […]

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Michael Seibel
April 9, 2024April 9, 2024Insights from Great Minds

How to Build a Minimum Viable Product (MVP)?

In a world where perfection is often prized above progress, Michael Seibel debunks the myth that startups need to launch with a […]

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Sam Altman
April 8, 2024April 8, 2024Insights from Great Minds

How to Succeed with Your Startup: Wisdom from Sam Altman

In the vast and often tumultuous sea of startup advice, Sam Altman’s insights offer a lighthouse for aspiring entrepreneurs. Drawing from his […]

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Guy-Kawasaki-The-Art-of-Innovation
April 1, 2024April 8, 2024Insights from Great Minds

The Art of Innovation: 10 Lessons from Guy Kawasaki

In a world constantly chasing the next big thing, innovation stands as the holy grail of business, technology, and design. Guy Kawasaki, […]

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Japanese Scientist doing Frugal Innovation
April 1, 2024April 1, 2024Innovation Fundamentals

Frugal Innovation: A Guide to Doing More with Less

Frugal innovation, often termed as the ability to “do more with less,” is emerging as a powerful paradigm in both developing and […]

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Male-product-manager-contemplating-product-strategy
March 27, 2024March 27, 2024Innovation Fundamentals

14 Product Strategies for Innovators and Product Managers

In the dynamic landscape of product management, choosing the right product strategy is crucial for standing out in a crowded market. A […]

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innovation management competencies
March 15, 2024March 15, 2024Innovation Fundamentals

What are 5 Core Competencies of Innovation Management

In the rapidly evolving world of business, staying at the forefront of innovation is not just an advantage but a necessity. The […]

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Sales girl presenting superior product
March 14, 2024March 14, 2024Innovation Fundamentals

Why Product Differentiation is the Key to New Product Success?

In today’s saturated markets, where competition is fierce and consumer options abound, product differentiation is no longer a luxury, it’s a necessity. […]

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Innovation catalysts
March 11, 2024March 11, 2024Innovation Fundamentals

How to Develop Innovation Catalysts in Your Organization

Innovation. It’s a word that resonates through the halls of every ambitious company across the globe. It’s the difference between leading the […]

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  • 10-Step Innovation Process
  • Identify Your Customers
  • Identify Jobs to be done
  • Identify Customer Needs
  • Identify Unmet Customer Needs
  • Prioritize Unmet Customer Needs
  • Generate Innovative Ideas
  • Prioritize Innovation Ideas
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